Jollibee introduces their newest Yumbassadors #ProudGenYum

12:01:00 PM

Last May 20, 2016, I got to witness Jollibee, Philippines' #1 family fast food chain, unveil their newest batch of Yumbassadors at One Esplanade, Pasay City. The group consists of young Filipino achievers who are literally on top of their respective fields may it be sports, entertainment, science, education, modelling and even in business who can be great role models to today's generation Y or "Millenials".

Before the revelation, Jollibee Philippines' Head of Marketing and Global Brand Chief Marketing Officer Francis Flores first gave his open remarks stating, "This year’s batch of Yumbassadors are proof of how millennials are – passionate, driven and determined, and always going for the best. This generation, the Gen Y or #ProudGenYum, are impressive individuals and each of them are out to change the world."

"Jollibee puts utmost value on excellence and we always strive to recognize those who manifest it,” he said. “Our Yumbassadors were chosen because of their passion for langhap-sarap ng buhay. They do not settle for mediocrity, and welcome challenges as opportunities to grow and become better people. I am confident that their individual journeys and success stories will inspire many young people.", he adds. 

Jollibee's Assistant Vice President for Marketing Kent Mariano was also present during the event. 

Finally, hosts Ms. Karla Aguas and Mr. Nikko Ramos introduced the Yumbassadors one by one so that people would know who these awesome achievers are:
  • One of the top love teams of this generation turned real life couple Jadine, James Reid and Nadine Lustre were the first to be introduced, sadly they were not present during the event. 
  • Marlon Stockinger shared a bit his experience as a very young international race car driver.
  • Rachel De Villa, impart her journey to becoming a successful social entrepreneur at a very young age.

  • Mea Gey Niñura inspired a lot of people as how she bravely face every race she joins to be able to finish her studies and how she was given the chance to study abroad.
  • Jairus Ferrer, a model and an entrepreneur, shared as to what urged him to start his own argicultural business 
  • Juan Miguel Severo, the famous spoken word artist, got everyone's eyes and ears focused on him as he performed his piece.
  • Angelo Casimiro, a 17 year old inventor, explained his newest project called "Power Walk", which is a in-sole generator placed on a shoe that can turn an ordinary speaker into a powerbank to provide energy to LED lamps or even a charger! 
  • Christopher Valentin, shared why poverty didn't affect his will to finish his studies as a Summa Cum Laude and now pursuing his passion to become a doctor. 

  • The very beautiful, Kelsey Merritt, shares her journey as an international model who appeared in covers and editorials of Nylon and Harper's Bazaar and appeared on global fashion/beauty campaigns of Uniqlo, Steve Madden, Shiseido and Vera Wang. 
  •  Almira, Irene, Mylene and Celina Cercado a.k.a the 4th Impact showcased their vocal prowess as they performed the songs they sang when they competed at British X Factor. 
To get to know your favorite Yumbassadors better, you can check out Jollibee Philippines' Official Youtube Channel.


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